The proper application to keep the lip gloss to looking its best throughout the day is to apply lipstick and then blot. Later, apply a layer of lip powder and a second coat of color. Lastly, apply gloss to complete the look.
An issue that often comes up is applying a lip gloss that is too shiny. Tone down over glossed lips by placing a piece of tissue paper against the lips and press loose powder through the paper it instantly reduces the shine.
Transform your lip make up from a matte day look to a glossy night look by keeping your own lips moisturized with creamy lipstick.